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Case studies: City of London Sinfonia

Flexible content management, a new website and email marketing

The City of London Sinfonia are one of the UK's leading professional chamber orchestras. They give outstanding performances in concert halls, schools, hospitals and community venues across the world.

CLS came to us with a brief to create a website to help them build their audience base through better engagement with their audiences and stakeholders. They needed a fresh, simple and professional website which they could manage themselves.

What we did

Starting from an excellent and thorough brief we suggested a navigational structure which would group similar pages together and help to strategise the organisation of content.

We laid out visual designs for the homepage and the key inside pages, focusing upon making the most of some unusual and striking photographs.

Part of the brief for the website was that it should establish a formal identity for CLS in terms of the consistent use of colours and with the presentation of the brand logo. A purple and orange colourway was selected for the site.

The site integrates with third-party social APIs: with Posterous for the CLS blog and with Flickr for the gallery.

All pages of the site are managed by CLS themselves through the Umbraco content management system.

We also designed new email marketing templates for CLS for use in our MailManager email marketing system.

What the client said

Papertree Digital have provided us with a simple yet very effective website and CMS system. It is a huge improvement on our previous website and we've had fantastic feedback from our audiences, funders and partners alike on it.

The planning process was very well managed and we felt you listened to what we wanted and who we are as an organisation and fed this into the website design perfectly.

The CMS is one of the easiest and clearest I have used and the support we get from Papertree when we hit small glitches is second to none.

Alexandra Marshall, Marketing & PR Manager


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